Colbert lampoons Proteus digital pill

Last week, I was the first to have the story that Proteus Digital Health, formerly known as Proteus Biomedical, got de novo FDA 510(k) clearance for its ingestible “chip on a pill,” intended to promote medication adherence. National media have since picked up on the groundbreaking news.

Last night, the product became the subject of parody, courtesy of Stephen Colbert.


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At least Colbert’s version featured a wireless tablet computer.